The Story Behind the Runes

ᚨ ᛈ ᛒ ᚷ ᚠ ᛟ

You've stumbled upon a secret page…

You may have noticed the ancient symbols scattered across our site, etched like whispers from another time. These aren't just design elements. They are Nordic runes, and they are sacred to us. They are part of our story.

Runes were used by the Norse not only for writing, but as blessings, guides, and protectors. Each symbol holds meaning, messages drawn from nature, spirit, and the soul’s journey. To the ancients, they weren’t just letters. They were living symbols of knowledge, transformation, and trust in the unknown.

When we began this photography journey, we didn't just want to take beautiful images. We wanted to capture the kind you feel deep in your bones: when you step into a new place, when love surrounds you, when you're witnessing something sacred and fleeting. Like a quiet sunrise with your partner on a distant shoreline. Like a stolen kiss in a hidden garden.

So, we turned to the runes. Notably, the Elder Futhark, runes that are imbued with magic.

They remind us that creativity is a path of wisdom. That travel opens your heart. That love, real love, is a force worth protecting. The rune Algiz stands for protection. Ansuz calls in divine insight. Raidho speaks to the journey, both inner and outer. These symbols guide every story we capture through our lens.

Runes bless our work with intention.

They are reminders that behind every photo is a journey, a truth we believe deeply in. That photography isn’t just about seeing. It’s about understanding your love, your adventure, your story, and preserving it with the reverence it deserves.

So when you see those markings, know this...

You are stepping into a space of magic, creativity, and protection. A space where your journey is honored. Where your love is sacred. And where ancient wisdom walks beside you, quietly blessing every step you take.

Viking runes with some symbols glowing in teal light, etched into a dark stone surface.

RUNE EDUCATION

Elder Futhark

  • Raidho (ᚱ) – Journey & Movement

    Meaning: Travel, Rhythm of Life

    Abilities: Guidance for physical and spiritual journeys

    Harmony with life’s rhythm and cycles

    Divine timing and alignment


    Use it for: Travel sessions, destination shoots, capturing the flow of relationships

  • Gebo (ᚷ) – Gift & Love

    Meaning: Gift, Exchange, Connection


    Abilities: Strengthens bonds in relationships

    Blesses the act of giving and receiving love

    Brings balance and harmony in partnerships


    Use it for: Couple photography, proposals, weddings, love stories

  • Kenaz (ᚲ) – Creativity & Inner Fire

    Meaning: Torch, Understanding

    Abilities: Unlocking creative vision

    Clarity, inspiration, and artistic expression

    Revealing hidden beauty and truth

    Use it for: Creative sessions, personal branding, storytelling through light and shadow

  • Algiz (ᛉ) – Protection & Higher Self

    Meaning: Elk, Guardian Spirit


    Abilities: Protection from harm, spiritual and physical

    Connection to higher consciousness

    Shield energy for your journeys

    Use it for: Safeguarding love stories, protecting travelers, spiritual growth in creative work

  • Ehwaz (ᛖ) – Trust & Partnership

    Meaning: Horse, Movement Through Trust

    Abilities: Building trust in relationships (between people or with life itself)

    Smooth transitions and momentum

    Strength through loyalty and collaboration

    Use it for: Capturing the strength of couples, partnerships in motion, growth over time

  • Ansuz (ᚨ) – Communication & Inspiration

    Meaning: God, Divine Breath


    Abilities: Divine wisdom and intuition

    Inspired communication, especially through creative work

    Connection to ancestral knowledge and sacred expression


    Use it for: Telling stories through images, channeling deep meaning in visuals